NgoSepthemba 2017, inkampani ebizwa ngokuthi i-Bird Rides yethula amakhulukhulu ezikuta zikagesi emigwaqweni yase-Santa Monica, e-California, iqala umkhuba wokwabelana ngamabhodi okushwiba ngogesi e-United States.Ngemva kwezinyanga ezingu-14, abantu baqala ukucekela phansi la ma-scooters futhi bawaphonsa echibini, futhi abatshalizimali baqala ukulahlekelwa inzalo.
Ukukhula okushisayo kwama-dockless scooters kanye nesithunzi sazo esiyimpikiswano kuyindaba yethrafikhi ebingalindelekile kulo nyaka.Inani lemakethe leNyoni kanye nesimbangi sayo esikhulu iLime lilinganiselwa ezigidini eziyizinkulungwane ezimbili zamaRandi, futhi ukuduma kwabo kuvumele izithuthuthu ezingaphezu kwezingama-30 ukuthi zisebenze ezimakethe eziyi-150 emhlabeni jikelele.Nokho, ngokwemibiko ye-Wall Street Journal and the Information, njengoba kungena unyaka wesibili, njengoba izindleko zokusebenza kwebhizinisi ziya zikhuphuka, abatshalizimali balahlekelwa inzalo.
Njengoba izinkampani zezithuthuthu zithola kunzima ukuvuselela amamodeli emgwaqeni, ukucekelwa phansi kwempahla kanye nezindleko zokwehla kwenani nakho kuba nomthelela.Lolu wulwazi lwango-Okthoba, nakuba lezi zibalo zingase zidlulelwe yisikhathi kodwa zikhomba ukuthi lezi zinkampani zilwela ukwenza inzuzo.
UBird uthe ngesonto lokuqala likaMeyi, inkampani ihlinzeka ngokugibela okungu-170,000 ngesonto.Ngalesi sikhathi, inkampani yayiphethe izithuthuthu zikagesi ezingaba ngu-10,500, ngasinye sisetshenziswa izikhathi ezi-5 ngosuku.Le nkampani ithe isikuta sikagesi ngasinye singangenisa imali engu-$3.65.Ngesikhathi esifanayo, inkokhiso ye-Bird ohambweni ngalunye lwemoto ingu-1.72 US dollar, kanti izindleko ezimaphakathi zokunakekela imoto ngayinye zingamadola angu-0.51 ase-US.Lokhu akubandakanyi izimali zekhadi lesikweletu, izimali zelayisensi, umshwalense, ukusekelwa kwamakhasimende, nezinye izindleko.Ngakho-ke, ngoMeyi walo nyaka, imali engenayo yamasonto onke ye-Bird yayicishe ibe ngama-US$602,500, eyasuswa yizindleko zokuyilungisa ezingama-US$86,700.Lokhu kusho ukuthi inzuzo ye-Bird ngokugibela ngakunye ingu-$0.70 kanye nesamba senzuzo engu-19%.
Lezi zindleko zokulungisa zingase zikhuphuke, ikakhulukazi uma kucatshangelwa izindaba zakamuva mayelana nokusha kwamabhethri.Ngo-Okthoba odlule, ngemva kwemililo eminingana, i-Lime ikhumbule izithuthuthu ezingu-2,000, ngaphansi kwe-1% yazo zonke izimoto zayo.Ukuqala kwasola i-Ninebot, ekhiqiza iningi lezithuthuthu zikagesi ezisetshenziswa ezinsizakalweni ezihlanganyelwe e-United States.I-Ninebot inqamule ubudlelwano bayo noLime.Kodwa-ke, lezi zindleko zokulungisa azinaki izindleko ezihambisana nokucekela phansi.Bekhuthazwe yizinkundla zokuxhumana, ama-anti-scooters abadicilele phansi emgwaqeni, abakhiphele ngaphandle kwegaraji, baze babathela ngamafutha bawashisa.Ngokwemibiko, ngo-Okthoba kuphela, idolobha lase-Oakland kwadingeka lihlenge izithuthuthu zikagesi ezingu-60 eLake Merritt.Abezemvelo bakubiza lokhu ngenhlekelele.
Isikhathi sokuthumela: Oct-21-2020